Why is Truth Under Fire Free?
We want all our information to be helpful to reach the lost with the Gospel and to help all Christians in their walk with Christ.
However, to do so, we have to keep the website funded. We aren’t a large company or ministry with a steady income stream. And to keep all the information available to everyone, we don’t offer paid memberships for “insider” content.
The Gospel is free to everyone. We want our content to be free too.
How Is Truth Under Fire Funded?
Currently, Truth Under Fire is funded out of pocket by our editors and content contributors.
This isn’t our full-time job. All content is given to you, the reader, because of the passion and commitment of our contributors.
To help offset the costs, we have Affiliate Links.
We earn referral fees when you buy services from products that we recommend.
We won’t recommend a product that we don’t whole-heartedly believe in. 99% of all the products that we recommend are books. We don’t recommend any literature that we haven’t read ourselves and we won’t recommend anything that doesn’t align with the Bible.
When we express our opinions, all opinions are our own. We do not accept payments for positive reviews.
This is called Affiliate Marketing.
Sometimes you will see banner ads that are recommending a certain product:
Other times, you will see a special link unique to each website that tracks referred products.
It might be a long link like this (be aware, these are actual affiliate links):
Or a short link like this:
When you click on these links, you are tagged with a special cookie to track the referral. If you end up buying the product, then they pay us a referral fee.
Question #1 – Will it Cost Me More Money?
No. The referral fee is paid by the company (such as Amazon) and isn’t added on as an “extra fee” to the customer.
Question #2 – Do You See My Personal Details?
No. We don’t see any personal information i.e name, email, address, credit card, etc.
The only thing we see is that an anonymous user made a purchase on date/time and which product they bought.
Why Should You Help Us?
We try to offer as much material and content as possible for absolutely free. The Gospel is free and available to everyone, and we don’t want to change that.
There are also tons of bloggers that write fake positive reviews without ever looking at what they’re reviewing. Not so with us.
We only recommend products that we have actually read or used. We also only recommend products that we believe will be helpful to Christians and seekers alike.
If you’ve found Truth Under Fire helpful, then we hope that you will help support us, so we can continue working towards our mission reaching unbelievers, helping believers, and standing firm in an age of unbelief.